Resorts, with their luxurious accommodations and desirable amenities, are often sought-after partners for fundraising efforts. Whether you’re hosting a silent auction, raffle, or charity event, securing a resort donation can elevate the experience and attract more participants. But how do you effectively request a donation from a resort?
This article explores the key elements of a successful resort donation request and provides a ready-to-use sample letter to help your organization get started.
Why Request Donations from Resorts?
Resorts benefit from donating to nonprofits and community organizations in several ways:
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Brand exposure through event promotion and marketing
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Community goodwill by supporting charitable causes
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Tax deductions as a charitable contribution (if the recipient is a 501(c)(3) nonprofit)
Organizations benefit by offering highly appealing prizes that encourage larger donations and participation.
When to Request a Resort Donation
Timing matters. Most resorts receive multiple donation requests year-round, so reach out at least 2–3 months in advance of your event. Avoid peak travel seasons unless your cause aligns closely with the resort’s marketing or philanthropic goals.
What to Include in a Resort Donation Request
When writing your request, be clear, concise, and respectful. Your message should include:
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Introduction of your organization and mission
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Details of the event and how the donation will be used
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What you are requesting (e.g., a weekend stay, spa package, or gift certificate)
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Benefits to the resort (e.g., logo placement, website link, social media shout-outs)
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Tax-exempt status, if applicable
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Gratitude and follow-up info
Final Tips
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Personalize your request. Address the letter to a specific manager or donations coordinator.
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Follow up with a phone call or email a week after sending your request.
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Show gratitude. After the event, send a thank-you letter with photos and an update on how the donation helped.
Resort donations are a valuable asset for fundraising events. With the right approach and a thoughtful, professional request, you can build lasting partnerships that benefit both your organization and the resort.
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